Today (March 11), the third "Minister Channel" of the Third Session of the 14th National People's Congress was held in the Great Hall of the People. Minister of Culture and Tourism Sun Yeli was interviewed by a reporter from China Central Radio and Television.

Sun Yeli said that in the past, people consumed physical goods, but now they mainly consumed services; in the past, they valued the practical value of the products, but now they valued the inner cultural quality of the products, and their aesthetic value and emotional value. If it was said that in the past, it was mainly for the mood.

Last year, the National Museum launched a newly designed Phoenix Crown refrigerator sticker, which became a hit. Many people liked it very much. They lined up at the gate of the National Expo early in the morning to buy this refrigerator sticker. In half a year, this refrigerator post has been sold for more than 800,000. Especially popular are some new works and new products launched by combining cultural tourism and technology. This year's "Nezha 2" now has a box office revenue of nearly 15 billion, so you can definitely make money with good products, good services, good projects and good designs.

Sun Yeli said that he believed that as long as we persist in promoting the high-quality development of cultural tourism enterprises, everyone can make a fortune.