CCTV News: At present, 350,000 acres of peach blossoms in Zaoyang City, Hubei Province are quietly blooming. Through technological empowerment, the local area develops the flower-appreciating economy, promotes the development of the peach industry, and becomes a local industry that enriches the people.
The sun is warm and the peach blossoms are blooming. The peach blossoms in Zaoyang are described in three words as early, prosperous and beautiful. In 2025, due to the rapid rise in temperature, the 350,000 acres of peach blossoms in Zaoyang will bloom in advance.
Wandering in this peach blossom forest, tourists can also participate in immersive activities such as "cycling flowers appreciation", "Chinese wedding show", and "intangible cultural heritage exhibition".
Using flowers as a medium, Zaoyang transformed "peach blossom traffic" into "economic increase". In 2024, the city received more than 3.9 million tourists. In 2025, during the flower viewing period, the local area also launched the 4D epic drama "Dream Searching for the Great Han·Ode to the Han". Taking the provincial intangible cultural heritage "sour paste" as the highlight, a colorful cultural and tourism activity will be held to make tourists' stomachs warmer while enjoying the flowers.
In addition, the local area relies on Taolin to develop farmhouses, homestays, picking tours and other business formats, which drives surrounding farmers to increase their income by more than 10 million yuan per year. The annual output exceeds 550,000 tons, and the peach industry increases its income and enriches the people
In recent years, Zaoyang's peach industry has taken the geographical indication brand of "Zaoyang Royal Peach" as its core, forming more than 20 varieties such as nectarines, yellow peaches, and pan peaches. Through the combination of early, middle and late-ripening varieties, the supply period of fresh peaches lasts from May to October, seizing the market opportunity with the "time difference". Many companies have developed canned peaches, peach wine, peach glue and other products, with an annual processing capacity of more than 10,000 tons, driving more than 20,000 fruit farmers to increase their income. Thousands of acres of rape flowers bloom, beautifying the countryside to help revitalize
In recent days, thousands of acres of rape flowers in Huangshi Town, Ningdu, Jiangxi have been concentrated on opening up, attracting many tourists to come to enjoy the flowers. The local area promotes the organic integration of agriculture, culture and tourism, and relies on the "flower sea economy" to promote the comprehensive revitalization of rural areas.
In Dazhoutang Village, Huangshi Town, Ningdu County, Jiangxi Province, thousands of acres of continuous rape flowers are ushering in their peak flowering period. The rapeseed fields were crowded with people, and tourists rushed through it to take photos and check in. The spring breeze blows by, and the golden sea of rapeseed flowers forms a beautiful picture of rural revitalization.
In recent years, Ningdu County has used rapeseed flowers as a medium to transform traditional crops into a "golden industry" that integrates agriculture, culture and tourism.
Zeng Zhenping, deputy secretary of the Party Committee of Huangshi Town, Ningdu County, Ganzhou City, introduced that the beautiful sea of flowers attracts thousands of tourists to check in and play every day, and the arrival of tourists has also driven local consumption, which not only ensures the safety of grain and oil, but also adds tourism value.
